During my most recent “Blog Writing for Business” class, the conversation came up regarding how to select a web designer and what I suggest you have in place before you hire one.
The information in this post will help you to prepare for the creation of your website* and help you to ensure that all of your website tools are registered in your name (not the web designer’s name).
NEWS FLASH: If you have a Google My Business Listing, you should be posting to it regularly just like you do your Facebook Business Page, your LinkedIn profile and your Instagram business account. And, I suggest that you make it a priority over the other social media platforms.
Why? Because it is a Google property, and it will help you to get found when your customers conduct a Google Search!
Here is a little guide with images I put together to show you how to quickly create a post for Google My Business on a desktop computer. This guide also includes a frequently asked questions section just in case you have more questions after you follow these steps.
As a small business owner, you should be paying attention to how people are finding your business online — and how they are responding to your website and content.
Are people finding you through organic search, through a direct search, or through referral traffic?
Which of your pages and posts are most popular? How many views did those posts and pages receive? What did people search for to find those pages and posts?
