In a previous post, I showed you how to schedule posts from your Facebook Business Page, but I am aware that some of you like the client whose account I will use in this demonstration have to schedule posts via Facebook’s new Publishing Tool – as the scheduling option is no longer available for her when we create posts on her Facebook Business Page ‘Home’ tab.
Here is a Step-By-Step Guide to scheduling a post using Facebook’s Publishing Tool:
Be sure to read to the end, I have a special offer like none I have ever done before …
Thanks to all of you who signed up for the brainstorming sessions that I offered last week. I had a blast helping you all come up with new ideas and strategies for your businesses — and I’m happy to see that most of you have put those strategies to work right away.
One brainstorming session I did, was with a woman who had to close her store last week. She did not choose to close her shop, but her store and all of the stores around her were told they had to close due to COVID-19.
As a social media trainer and consultant, I have been so blessed to be able to guide some of the most amazing people in starting their businesses — and then marketing their businesses, and I LOVE every bit of it!
Something that I see repeatedly though, are people who keep coming to my classes (some for the last almost ten years). Don’t get me wrong, I appreciate repeat attendees, but the people I am speaking of are those that come back only with a different business or business idea each time.
I don’t knock people for trying. Trust me I know what it’s like to feel stuck or have so many ideas in your head you don’t know which way to turn.
12 Things Small Business Owners & Consultants Can Do Right Now Amid The Coronavirus Crisis
Small business owners and consultants who are still able to conduct business, during the Coronavirus crisis, should be looking at this slow or downtime as a time to reevaluate, restrategize, and relearn (or learn) some areas of business.
Disclosure: Some companies that I mention are my marketing and training partners. I am an affiliate of others. I get commissions for purchases made through affiliate links on this page. I only recommend products and services from companies I trust, tools I’ve used, and those that I highly recommend and feel may be of value to you and beneficial to your marketing efforts.
I know many of you may be really concerned about the Coronavirus outbreak. A few people have even changed their in-person training appointments with me to online training because they don’t want to leave their house unless they have to.
The news can be extremely alarming, and because many of you work from home (and often have to go out to meet clients), I have added Zoom Meetings training to my list of online and in-person workshops. This means that you can learn how to use Zoom, so you can meet your clients online.
Zoom is a cloud-based video conferencing platform that can be used for online meetings, webinars, recordings, and live messaging….
Disclosure: Some companies that I mention are my marketing and training partners. I am an affiliate of others. I get commissions for purchases made through affiliate links on this page. I only recommend products and services from companies I trust, tools I’ve used, and those that I highly recommend and feel may be of value to you and beneficial to your marketing efforts.
Canva is one of the easiest and best graphic design tools you can use to create social media posts and other graphics.
In this short video tutorial, I will show you how to create an image to post to social media. I will give you step-by-step directions starting with an introduction to Canva templates, then on how to select a template and edit it for your own use. Learn how to change the colors, font color and size plus I’ll show you how to download the graphic to your phone and post it to social media.
I will show you how to do this using Canva on an Android mobile device.
Previously, I had mentioned that Facebook removed the schedule posts feature when they rolled out the Facebook Creative Studio and their Publishing platform to everyone.
Well, today at least on my Android, while using the Facebook Business Manager app, the ability to schedule posts is back.
This quick video tutorial will show you how to schedule Facebook posts on your Facebook Business Page from your Android mobile device.
NEWS FLASH: If you have a Google My Business Listing, you should be posting to it regularly just like you do your Facebook Business Page, your LinkedIn profile and your Instagram business account. And, I suggest that you make it a priority over the other social media platforms.
Why? Because it is a Google property, and it will help you to get found when your customers conduct a Google Search!
Here is a little guide with images I put together to show you how to quickly create a post for Google My Business on a desktop computer. This guide also includes a frequently asked questions section just in case you have more questions after you follow these steps.
Disclosure: Constant Contact is one of my marketing and training partners. I receive a commission for purchases made through their links on this page. Constant Contact is a trusted marketing solutions company. I use their products and I highly recommend them.
Is Email Still Effective: Why You Should be Using
Email for Marketing Your Small Business
Since 2009, email marketing has always been my number one marketing tool. It is, in my opinion, the most effective way to not only communicate with clients but it also helps build relationships with my clients and prospective clients as well.
As a small business owner, you should be paying attention to how people are finding your business online — and how they are responding to your website and content.
Are people finding you through organic search, through a direct search, or through referral traffic?
Which of your pages and posts are most popular? How many views did those posts and pages receive? What did people search for to find those pages and posts?
